Ashley Smith Properties
Indesign, Illustrator, Photoshop
Brand designer, art direction
This real estate client had an established business with a large database of loyal clientele. Having started her real estate career years earlier right out of university, her original brand identity no longer represented this savvy business woman.
We overhauled her brand with an elevated look to appeal to her upscale millennial clients.
The project scope included logo design, brand guideline development, and a variety print and social media pieces.