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Ashley Smith Properties
CLIENT
Ashley Smith
SOFTWARE
Indesign, Illustrator, Photoshop
MY ROLE
Brand designer, art direction
This real estate client had an established business with a large database of loyal clientele. Having started her real estate career years earlier right out of university, her original brand identity no longer represented this savvy business woman.
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We overhauled her brand with an elevated look to appeal to her upscale millennial clients.
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The project scope included logo design, brand guideline development, and a variety print and social media pieces.
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