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Danielle in the City


Danielle Demerino


Indesign, Illustrator, Photoshop, Procreate


Brand designer, art direction, copywriter

I worked with this real estate client on a major overhaul of her brand. We needed a bold look to match her big personality. Strong colour choices, fun design elements + high quality lifestyle photography came together to capture her essence. The resulting design is a perfect reflection of this vibrant and successful woman. 

For this project I designed the logo set, created a series of print advertisements + stationary, designed and coordinated production of her sales kit, and consulted with her web designer to ensure we maintained brand integrity across the board.

Danielle in the City Logo set
Danielle in the city colour palette and typography
Danielle in the city stationary
Danielle in the City postcards
Danielle in the city sales kit positioning document
Danielle in the city brand hero image
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